How To Setup Facebook Local Awareness Ads
Your Step-By-Step Guide To Creating Facebook Local Awareness Ads Facebook is really upping the ante in October with the introduction of Facebook lead ads and the local awareness objective. If you’ve had trouble targeting prospect who live close to your business or are confused on how to accurately target your audience, then the Facebook local…
3 Ways You Can Use Facebook Lead Ads To Win More Leads
Facebook lead ads are finally here after months of testing! If you were never great at creating landing pages or have always had issues generating leads online, then Facebook lead ads aims to solve these issues. In this article, I’ll give you an overview on how Facebook lead ads work, how you should use them…
Should You Be Getting Excited About Instagram Ads?
Facebook recently announced that it will be rolling out Instagram ads features to all users. Dubbed as a ‘game changer’ by many, should you and your marketing team be excited about Instagram ads? In this article, I will discuss the biggest advantages Instagram ads has over every other PPC platform and which businesses it will…
How To Use Paid Search To Promote Your Blog Content
Paid search isn’t all about redirecting prospects to landing pages and products. You can also use it to increase the visibility of your website content, ideal for businesses who often update their blog but don’t have a big enough SEO presence to reach their audience. Paid search will always win over SEO in getting people…
Should You Replace Ad Clicks With Phone Calls On Google AdWords?
Step By Step Guide On How To Get Phone Calls on Google AdWords.., Clicks to your ads are awesome, but there’s still a long way for prospects to go before they make the desired action. As they surf through your website, they may receive a phone call, get distracted or have to get back to…
How To Get Started With The Bing Keyword Planner
Earlier this month, Bing Ads launched their new Bing Keyword Planner. The Bing Keyword Planner is packed to the gills with useful keyword data to help you crush even harder with Bing Ads. In this article, I will provide you with a basic rundown on how to use the new Bing Keyword Planner to research…
How To Optimize Your Mobile PPC Funnel
Mobile devices has provided us a new medium to target prospects and win business. It’s no surprise that mobile ads will make up 72% of all digital ad spend by 2019: Source: eMarketer Google recently optimized their search algorithm to place mobile-friendly websites higher in mobile search results, and have tools in place to decide…
