Click The ‘Play’ Button To Watch The LIVE Hangout at 3pm.
“Facebook is like a cocktail party,” says Pamela Herrmann from The Morning Would Show. “It is a goldmine of prospects…”
Just like any other cocktail party you have to network and engage with your guests, right?
But before the party, you have to invite the right guests, and when I say guests I am referring to your audience.
How do you start gaining some relevance in your posts?
You start collecting your likes and discover the interests and behaviors based on that audience.
Like we talked about last week, Facebook has made click bait available only IF your content is 100% relevant. Well, even more so with daily posts.
If I had a dollar for every time Curt said, “All Facebook cares about, is that the content is relevant,” I would have $200…
Relevance is key. But Social Listening is of even higher value.
According to Pam & Patty, the hosts of “The Morning Would Show,” social listening is “actually tracking what is being said online” and leveraging a good relationship with your engagers.
On our MOB episode today, we will be chatting with Patty & Pam to get more insight on not just relevant posting but on how to post that best resonates and engaged your audience.
Ashley Sumida
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- Target, Engage & Monetize - August 22, 2016
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